Gear Review & Tech Talk

What’s new in ski equipment and apparel technology? Granite Chief will keep you informed with the ski industry’s latest innovations and how to use them to make you a better consumer and a ripping skier.

  1. Everything stops & you listen when Hans talks about climbing.

    Everything stops & you listen when Hans talks about climbing.

      Hans Standteiner is a great climber and a great skier there's no denying it, but to me what I find most inspirational about Hans is his honest humility when he expresses his passion for the mountains. He doesn't climb for glory; he truly climbs for the love of the rock, for the love of standing on top of a...
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  2. John Darby

    John Darby

    Store Manager John Darby’s experience in the ski industry spans over four decades, 15 as a PSIA certified instructor at Heavenly and New Zealand’s Mt. Hutt, followed by 17 years as a ski rep for Rossignol, and the last 10 at Granite Chief. A technical skier by nature, he loves the mix of modern ski shapes, but especially...
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  3. Jesse "J-Man" Cassidy

    Jesse "J-Man" Cassidy

    Backshop Manager & Tydel Wrangler Jesse “J-Man” Cassidy grew up wrestling polar bears and wearing seal skins for warmth in the Great White North, Alaska, for those residing in the lower 48. After perfecting his skiing technique at Alyeska, a desire for new mountains, new people, and to see his good buddy, Tydel, brought J-Man southwards to seek his...
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  4. Meet Granite Chief's Scholarship Athlete | Alle Whitney

    Alle Whitney is originally from a little town in Marin Country, San Anselmo. Every weekend throughout the winter while Alle was growing up, her and her family would pack their bags and head up to Tahoe to ski. After many years of the long commute, Alle and her family decided it was time to move and in 2009, parked themselves...
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  5. It's Going To Be A Vuarnet Day Today

    It's Going To Be A Vuarnet Day Today

    In Tahoe during the 70’s, if you were a serious skier or mountain person you had a pair of Vuarnet Cat Eye Sunglasses. Vuarnet was the coolest skiing accessory around, ski bums would save up every dollar they had just so they could rock a pair of Vuarnet Cat Eye Sunglasses on the slopes of Squaw Valley. Vuarnet has come...
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  6. Five Ideal Stocking Stuffers for the Ski Bum in the Family

    Five Ideal Stocking Stuffers for the Ski Bum in the Family

      We all have one of those guys in the family who is an absolute nut about skiing. He’s the guy who spends countless hours scraping and brushing his skis to get that perfect glossy bottom; and hours polishing his edges to get those perfect carving arches. So, for the family of that guy, I have put together a list...
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  7. Custom Ski Binding Mounting Recommendations

    Custom Ski Binding Mounting Recommendations

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  8. Faction: The Ski Industrys Next Big Thing

    [vimeo]https://vimeo.com/93162429 [/vimeo] This year we are excited to announce we are carrying Faction Skis, and are currently the only Faction dealer in the Tahoe area. Designed in the Swiss Alps, Faction brings a fresh new look and feel to the ski industry with well built and solid skis. From the park to big mountain, Faction has some of the best...
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  9. Granite Chief... Helping to make skiing more affordable

    Granite Chief... Helping to make skiing more affordable

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  10. Don't Miss Out On Team Night Discounts! October 11th, 2-6pm

    Don't Miss Out On Team Night Discounts! October 11th, 2-6pm

    Team Night is just around the corner. Don’t miss out on our killer discounts on Team Gear, skis, bindings, ski boots, poles, helmets, goggles, and more! So come join us on October 11th and not only will you save money, but you’ll catch up with your coaches and friends and get pumped for the upcoming ski season. Team Night Manufacturer...
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