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Think all snowshoes are built the same? Well think again. Atlas Snowshoes are designed with different purposes, and choosing the right ones can be crucial to your success. Whether you're headed out for days on end, or just want to take Fido for a stroll, Atlas has a snowshoe designed to make the most of your time spent tromping around...

Ah, shoulder season. All the tell-tale signs are in evidence around Tahoe and Truckee right now. Once again our roads are (relatively) free of traffic, the leaves turn to orange, the trails turn to mud, and maybe, just maybe you can start to see a light dusting on the tops of some of the peaks. For many of us, and...

Tight Loose - A defining phrase for any athlete that has skied for Teton Gravity over the past 21 years. Find out exactly what it means to live life with this in mind. The 21st year of a ski bum's life is an important milestone. No more fake IDs needed to partake in the apres scene, you instantly become full...

Even though making a high-quality water treatment device may not be easy to perfect, MSR has sure been close. Working together at a single location in Seattle, Washington, MSR's engineers and scientist are able to work together, allowing employees to communicate effectively throughout the entire process of designing, manufacturing, and testing their devices. By working closely employees can make sure...

Recently Granite Chief shop runner Kyle Faucher led a group run from Sugar Bowl to Squaw Valley, along the historic Pacific Crest Trail, on the first Run With Granite Chief of the summer. Laces were tightened, reservoirs filled, and the spirit was strong with these ones. Thanks to all the runners who made it ouf of bed for this early-morning...

Is it too early to start dreaming about winter and the ensuing ski films from production companies we love, such as MSP films? Heck no! Check out the latest offering from MSP with this trailer for the new Ruin and Rose. But just a heads-up, you're GOING to start having some serious winter daydreams. Don't say we didn't warn you!

For a short time each year Granite Chief offers the Ski Service Card, affording members a 50% discount on all ski, boot, and binding services.  Ski Service members also have an edge on demo-ing and previewing the latest ski and boot technology developments before the products are released to the public.  Our Demo Day & Pig Roast, a member exclusive...

When you’re planning food for a backpacking trip, there’s a fine line between packing too much, and packing too little. When you’re out on the trail, every ounce counts, and over packing food for your trip will be sure to weigh you down. And if you happen to pack too little? Well... you’ll end up a tired, hungry hiker and...